5/22/2015 0 Comments 4 Website Design OptionsWhen you’re creating a website there are many decisions to make. In addition to your budget and the creation process, there are features and functions to think about. There are so many fantastic technologies and options that the process can definitely feel overwhelming! #1 What’s the purpose of your website? This is your single most important consideration when designing your site. When you know your website’s purpose there are some design options that just make sense and will fall into place. For example, if you’re going to be an affiliate marketer and your website’s purpose is strictly to provide information, then you’ll likely want a CMS or a theme-based website. Remember, purpose first then think about the options! #2 What’s your budget? Believe it or not, you can design a professional-looking website on just about any budget. You don’t have to spend thousands of dollars in order to hire a professional. A professional can help you integrate all of the design elements and technologies to get you started & make sure it is done right the first time. #3 Who is your audience? Your audience plays a very important role in designing your website. Not only do you want to make sure your site is easy to navigate, you also want to make sure it appeals to your audience. If they’re cutting edge, then you’ll want a modern design. If your audience is older, then you may want a more mature look and feel. Does your website niche fit better with video content or print content? How are you going to connect with your prospects, visitors and customers? Your site's design needs to support your audience and their needs and desires. #4 Efficiency and logic The appearance of your website is important but so is your user’s experience. Everything should be easy to find and obvious. Your visitors won’t have to dig for information and if they are digging it’s because you want them to. This means: * Logical content categories * Relevant and easy-to-access pages (for example your about, affiliate, press and FAQ pages) * Streamlined processes (for example shopping cart, opt-in and download processes) Before you design your site or have someone design it for you, plan it out on paper. Know exactly what your site’s purpose is and create a plan to make it happen. Research other sites in your industry. Research keywords so you know how your prospects search. Also take a look at the various technologies that can support your site and its purpose. Some website design services offer seamless integration. Keep your visitors’ experience at the heart of every decision and you won’t go wrong.
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AuthorJulie Herndon Archives
August 2024
CategoriesAll Competition Digital Marketing Google Mobile Online Marketing SEO Social Media Website Website Wednesday |
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