At Axcess Web Technologies, we’ve pinpointed the top 10 features that make a website user-friendly. Let’s dive into how these elements can enhance the browsing experience and drive user engagement.
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Knowing the difference between general and local SEO, understanding keyword research, and optimizing your website can make all the difference in driving traffic to your site. This guide will break down these concepts into easy, actionable steps tailored specifically for small businesses looking to improve their rankings in search results.
So if you've been asking yourself: "Does SEO really work for small businesses?" "How do I do SEO for my small business?" or "How to do SEO for beginners?" this guide is for you! We’ll explore the ultimate guide to mastering SEO. We’ll outline everything from developing a solid business SEO strategy to leveraging the power of social media for SEO, ensuring your business is well-equipped to thrive online. Let’s dive in and discover how SEO can transform your small business.  Does your website include testimonials and reviews?
If word-of-mouth is king, then that makes testimonials and reviews as good as gold!💫 They’re mini sales pitches made on your behalf by a satisfied customer. Who better to promote you and sell your services than an unbiased customer? Use these testimonials wisely and place them strategically on your website NEED HELP incorporating reviews & testimonials into your website? Still need a website? We can help! We speak fluent online marketing and we can help you increase your sales through online visibility--- everything from brand management, site design, and of course, SEO! Shoot me an email at [email protected] or call (205) 242-1742 for a free consultation! 10/4/2017 0 Comments Is Your Website Easy to Navigate? Your tip for the day: Make your site easy to navigate!
Make sure your visitors can find their way around your website quickly and easily. If you’re uncertain about how to accomplish this, then study websites that you visit often. Notice how they guide you through the site. Do they provide relevant and easy to recognize navigation tabs? Does the flow of the site seem logical? Is there a "search" function so you can head directly to the page or information you’re looking for? All of these things add up to a crisp, easy to navigate site... which is imperative to building more traffic! NEED HELP improving/updating your website's navigation features? Still need a website? I can help! We speak fluent online marketing and we can help you increase your sales through online visibility--- everything from brand management, site design, and of course, SEO! Shoot me an email at [email protected] or call (205) 242-1742 for a free consultation!  Is your website giving you and your company a professional, trustworthy image???
From a customer’s point of view, a business without a website these days is one that cannot be trusted. Having a site establishes your brand, showing customers and clients that you are up to date, relevant and professional. It’s your chance to tell people more about your company and build up an authoritative stance in your industry. Equally important, just “having a website” is not enough to attract leads and convert more online leads. Again, if you have a website but it’s unprofessional, outdated, and provides no real valuable content for visitors, it’s really an expense instead of the marketing tool it was meant to be. NEED HELP getting your website in shape? Want to increase sales through online visibility? I can help with everything from branding to SEO! Shoot me an email at [email protected] or call (205) 242-1742 for a free consultation!  So you spent a fortune (in either time or money) to have a website, but does it look good on mobile devices? Many people overlook this step, but given that well over half of your traffic will come from a mobile device these days, it's imperative that you don't make that same mistake!
Many sites have a built-in mobile optimization but it's still a good idea to preview it in mobile view to be sure your website is still delivering the right message—and also to make sure your font is large enough so that everyone can comfortably read it. 👀 Need help going mobile? Want to outsource your website woes and get back to YOUR business? That’s where we can help. We speak fluent online marketing and we can help you increase your sales through online visibility--- everything from brand management, site design, and of course, SEO! Shoot me an email at [email protected] or call (205) 242-1742 for a free consultation!  Wish you could be ahead of your competitors in a Google search? Well... Have you filled in your SEO settings on your website? Most people skip this step because they think SEO is too advanced for them.
Sure, there are some things in life you should be an expert in before you do it yourself (open heart surgery comes to mind), but basic SEO isn’t one of them. SEO (Search Engine Optimization) is how you help people find you organically through searches on Goolge and Bing... So if you fill in your Site Title, Page Titles, and Page Descriptions for each page, you can give yourself a huge pat on the back. Need advanced SEO? Want to appear before your competitors in search engine returns? That’s where we can help. We speak fluent "marketing" and we can help you increase your sales through online visibility--- everything from brand management, site design, and of course, SEO! Shoot me an email at [email protected] or call (205) 242-1742 for a free consultation!  Do you have a plan? A site plan, that is! Using a plan is like reading a recipe all the way through before you start cooking—it may seem boring, but it will save you a lot of heart ache later on.
The process is simple but oh-so-important! 1. Brainstorm your ideas 2. Group your ideas into logical clusters 3. Create an outline using your ideas 4. Flesh out your outline so that it "speaks" to your target audience! It's that simple! Embrace the planning process because it is very important! NEED HELP planning or designing your website? Defining your target audience? Or maybe you are looking to give your current site a face-lift? That’s where we can help. We help small businesses like you increase your sales through online visibility every single day--- everything from branding to SEO! Shoot me an email at [email protected] or call (205) 242-1742 for a free consultation!  Does your website have a clear GOAL? Or is it just something that was thrown together real quick so you could cross it off your list? Well here's the truth... It is essential for you to have a clear goal for your site so that you can target the right audience.
Think about who your products/services are for. Who is your audience? And don’t cheat by saying “everyone”! Once you define specifically who you are trying to reach, then you can create a website that’s targeted to their needs. Tailoring your website for you target audience (and not trying to appeal to everyone) will make your site more successful at doing its job! So don't neglect it... embrace it! NEED HELP designing a successful website? Defining your target audience? Or maybe you are looking for a redesign? That’s where we can help. We help small businesses like you increase your sales through online visibility every single day--- everything from branding to SEO! Shoot me an email at [email protected] or call (205) 242-1742 for a free consultation! 8/16/2017 0 Comments Are You Neglecting Your Website Do you think of your website as secondary to your marketing strategy... so you just threw a site up on the web to cross off a to-do? Well here's the truth! It is essential for advertising – It’s almost impossible to market a business online without a website.
When you create blogs, guest posts or set up a social media marketing campaign, it is important to have links back to your website so consumers can learn more about your company, products, and services. Your site is also essential in terms of appearing high up on search engine rankings. Provided you use SEO correctly, search engines such as Google will ensure your site is easy to find. So if you’re looking to attract new customers (and let’s face it, which business isn’t?), having a fully-functioning, customer-focused website is going to prove critical to your success. So don't neglect it... embrace it! NEED HELP designing a fresh, elegant, and balanced site? Looking for a redesign? That’s where we can help. We speak fluent "marketing" and we can help you increase your sales through online visibility--- everything from branding to SEO! Shoot me an email at [email protected] for a free consultation! |
AuthorJulie Herndon Archives
August 2024
CategoriesAll Competition Digital Marketing Google Mobile Online Marketing SEO Social Media Website Website Wednesday |
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